How Lover Brand Fashion Boosted TikTok Shop Success with CapCut Commerce Pro
Achieving Faster Content Creation and Higher Sales Conversions with AI-Powered Video Tools
*No credit card required
Introduction:
Lover Brand Fashion was founded in 2018 with a mission to make high-quality, trendy, and comfortable denim jeans accessible to everyone. Known for its expertise in stretchy materials, the company has earned over 10,000 reviews on Amazon. While new to TikTok Shop, Lover Brand Fashion primarily focuses on its offline and Amazon stores.
Xuan Wang is the Co-founder and COO of Lover Brand Fashion, driving the company's growth and operational excellence in the fashion industry
Situation:
The brand needed a tool to rapidly produce high-quality video content for TikTok Shop while managing its other sales channels. Content production had to be efficient to accommodate their offline store operations and Amazon presence.
Task:
Lover Brand Fashion turned to CapCut Commerce Pro to streamline the creation of engaging promotional videos. They needed a tool to quickly edit content, using batch processing to keep up with the demand for videos without pulling focus from their main business.
Action:
By utilizing CapCu Commerce Pro’s AI-driven features, Lover Brand Fashion simplified the video creation process. Batch Image Edits allowed the team to rapidly customize video templates, while automated voiceovers and scene generation sped up content development. With CapCut Commerce Pro's Publisher, the company could batch-create videos and schedule them for consistent daily release, maximizing engagement with minimal effort.
@loverbrandfashion Become attractive in your favorite color. #colorcustomizer #ootd #fy #foryourpages #fashion #jeans ♬ original sound - Juliet's Boutique
Video Created by CapCut Commerce Pro
Results:
Lover Brand Fashion saw a 60% reduction in video production time, a 40% decrease in outsourcing costs, and an overall 75% increase in video views. By leveraging CapCu Commerce Pro, they maintained a consistent presence on TikTok while focusing on their core business, with a 15% increase in sales conversions in their first month on TikTok Shop.
This is a CapCut case study and is solely for informational purposes. Past performance does not guarantee or predict future performance. All claims regarding the effectiveness or quality of products are brand-reported and not endorsed or verified by CapCut.
