Holiday Sales Tip: Use AI Voiceovers for Seasonal Promotions

AI voiceovers can be a game-changer for eCommerce businesses aiming to capture attention during holiday promotions. Seasonal campaigns are essential for success, as customers actively search for deals and unique gifts. Adding AI voiceovers can add warmth, excitement, and a personal touch to seasonal promotions, helping eCommerce brands stand out.



In Q4 of 2023, a fashion retailer incorporated AI voiceovers into its holiday campaigns, using festive, inviting voiceovers to promote discounts and new arrivals. The result? A 25% boost in engagement. Research indicates that 48% of online shoppers are more likely to engage with content featuring audio, showing how impactful AI voiceovers can be.



If you’re new to eCommerce, AI voiceovers can elevate your holiday campaigns by making them more engaging, professional, and memorable, which translates to higher conversions and boosted sales.

What Is an AI Voiceover?

An AI voiceover is an audio narration generated by artificial intelligence that reads scripts with a natural-sounding voice. AI voiceovers let eCommerce brands create professional audio for holiday ads, product videos, and social media without needing a professional voice actor. Using an AI script, businesses can generate voiceovers in various tones, from cheerful to formal, tailored to the promotion's needs.



With AI voiceovers, brands can quickly add festive audio to campaigns, making holiday promotions more immersive and memorable. This tool saves time and resources, helping brands capture customers' attention without hiring voice talent.

Why AI Voiceovers Are Powerful for Holiday Campaigns

The holiday season is highly competitive for eCommerce brands, making it essential to stand out. AI voiceovers enhance holiday campaigns by adding both visual and auditory appeal. Here’s why AI voiceovers work so well:

1. Building Emotional Connections

A well-chosen voiceover tone can help evoke feelings that resonate with holiday shoppers. Whether it’s a warm, cheerful voice for Christmas ads or an energetic tone for holiday deals, AI voiceovers help build an emotional connection with customers, making seasonal promotions memorable and increasing engagement.

2. Enhancing Engagement and Retention

AI voiceovers in product ads or holiday promotions make content more compelling. People are more likely to remember audio-enhanced ads and retain information. A clear, engaging voiceover can help customers understand the promotion’s details and encourage them to stay engaged. Studies show that viewers retain 65% more information when they hear it, making voiceovers valuable for holiday messaging.

3. Streamlining Production with AI Scripts

Traditionally, adding voiceovers required professional actors, recording sessions, and high costs. With AI voiceovers, eCommerce businesses can use an AI script to produce audio in minutes, creating consistent, on-brand content across the entire holiday campaign. AI scripts also make it easy to tweak messages quickly, making holiday promotions adaptable and efficient.

Using AI Voiceovers in Seasonal Promotions

AI voiceovers add versatility to holiday campaigns, enhancing ads and other types of seasonal promotions. Here are some ways to use AI voiceovers effectively:

Holiday Product Ads

Product ads with AI voiceovers give eCommerce brands the ability to highlight product benefits in an engaging way. A warm voiceover can describe a holiday-themed product collection, enhancing ads by explaining product features. This approach helps viewers understand the product and increases the likelihood of a sale.



Social Media Content

Social media posts can benefit greatly from AI voiceovers, making them stand out in a crowded feed. A festive voiceover can announce special offers, limited-time sales, or holiday gift ideas in a friendly, inviting way. Adding audio to social content makes posts more personal, helping brands connect with audiences and increase engagement.

Video Greetings for Customers

Adding AI voiceovers to holiday greetings makes them feel more genuine and personal. A warm, inviting voiceover can deliver a message of appreciation to customers, creating a positive, memorable interaction that builds customer loyalty. Holiday video greetings with voiceovers leave a lasting impression.



Key Benefits of AI Voiceovers in Holiday Campaigns

Using AI voiceovers in seasonal promotions offers several advantages for eCommerce brands.

Faster Production

AI voiceovers simplify audio production. By uploading an AI script, you can create voiceovers for multiple holiday ads in minutes. This efficiency is crucial during the busy holiday season, allowing brands to stay on schedule and adapt content quickly.

Cost-Effective Solution

With AI voiceovers, eCommerce brands avoid hiring voice talent, which can be costly. AI-generated voiceovers save money, especially for small businesses or new eCommerce brands with limited budgets for holiday campaigns.



Consistent Branding

Consistency is key in holiday campaigns. With AI voiceovers, brands can use a uniform tone across various platforms—social media, email, and product pages. This consistency reinforces your brand identity, helping customers recognize and trust your seasonal promotions.

A Tool for Creating AI Voiceovers for Holiday Promotions

For eCommerce businesses looking to add AI voiceovers to their holiday campaigns, CapCut Commerce Pro is a versatile tool. This AI video tool provides features that allow eCommerce creators to produce professional voiceovers for seasonal promotions with ease.

AI Script Generator in CapCut Commerce Pro

CapCut Commerce Pro offers an AI script generator, letting you type out your holiday message, choose a voice style, and generate audio instantly. This feature streamlines production and allows for quick adjustments, making it easy to produce holiday audio content that matches your campaign’s tone and message.

Customizable Voice Tones

CapCut Commerce Pro offers a range of voice tones, from cheerful to calming, to suit your holiday promotions. This flexibility lets brands tailor voiceovers to different types of holiday content, ensuring each campaign feels cohesive while fitting various holiday themes.

Seamless Integration with Video Content

CapCut Commerce Pro integrates AI voiceovers with video, enabling you to pair audio with visuals effortlessly. Whether you’re creating product ads, social posts, or holiday greetings, this platform’s seamless audio-visual integration allows you to produce cohesive, engaging videos.

Tips for Effective AI Voiceovers in Holiday Campaigns

1. Choose the Right Tone: Align the voiceover tone with your campaign theme—upbeat for sales, warm for holiday greetings, and clear for product highlights.
2. Keep It Concise: Use brief, clear messages. Highlight key points of your promotion in under 20 seconds for maximum impact.
3. Experiment for Engagement: Test different voiceover styles to see which resonates best with your audience. CapCut Commerce Pro makes it easy to experiment with various tones.

Adding AI voiceovers to your holiday campaigns can create a unique, engaging experience for your customers. With CapCut Commerce Pro, professional-sounding audio is accessible and efficient, helping you boost engagement and make the most of your seasonal promotions.