How to Customize Digital Avatars with CapCut Commerce Pro to Boost Sales

Imagine watching a product demo online. The presenter looks relatable—similar in age and style to the target audience, using language that resonates with the viewer. The demo concludes, and the product sells out almost immediately. Later, it was revealed that the presenter wasn’t a person but a digital avatar designed to match the target demographic perfectly! It’s no secret that people generally respond well to individuals who look and talk like them, with studies showing that consumers are 20% more likely to trust a brand when they feel personally connected to its messaging (Sprout Social).

This is where CapCut Commerce Pro steps in with its AI avatar generator. By enabling businesses to create highly customizable digital avatars, this platform helps entrepreneurs tap into the power of relatability and personalization in their eCommerce marketing. For newcomers who may be hesitant to explore this tool, let me show you how simple and effective it is to create a customized avatar that connects with your audience and boosts your sales.





Why People Respond to Customized Avatars

Humans naturally gravitate toward those they identify with, making it vital to create a digital avatar that mirrors your audience’s traits. Whether it’s age, gender, or cultural background, relatability can significantly impact purchasing decisions. For instance, if you're marketing fitness products to young adults, having a digital avatar that reflects their style and language can improve engagement. The platform’s AI avatar generator offers over 80 avatar types, covering diverse ethnicities, ages, and styles, ensuring you can craft the perfect digital representative for your brand.

CapCut Commerce Pro doesn’t just stop at appearances. The platform's text-to-speech feature allows you to select from 50+ voices that can speak in over 20 languages. This means your digital avatar can address your audience not only in their native tongue but with the right accent, rhythm, and tone, helping your marketing feel more authentic and personal.





Creating a Customized Digital Avatar in CapCut Commerce Pro

Creating a customized digital avatar is a straightforward process designed to be accessible even to those with no prior experience in graphic design or animation.

1. Choose an Avatar: Start by selecting an avatar that closely matches the demographic of your audience. With the platform’s library of over 80 diverse avatars, you’re sure to find the perfect match, whether you're targeting a professional audience or a younger crowd.

2. Customize Appearance and Voice: Once you’ve selected your avatar, you can further customize its appearance by adjusting facial features, clothing, and body language to align with your brand identity. The AI avatar generator allows for realistic facial expressions and gestures, adding an extra layer of authenticity to your marketing content. Don’t forget the text-to-speech feature, which lets your avatar communicate using voices that sound natural and professional. Whether you need a voice for a local campaign or an international audience, CapCut Commerce Pro covers your needs with its multilingual capabilities.

3. Integrate Into Marketing Content: After you’ve created your avatar, integrate it into your marketing strategy. Use it for product demos, social media videos, or even customer service tutorials. The more your audience interacts with an avatar that looks and sounds like them, the stronger their connection to your brand will be.

Customization and Sales Potential

The potential for increased sales with customized digital avatars is significant. When customers feel represented, they are more likely to trust your brand and engage with your content. By using avatars tailored to your target demographic, you can break down the barriers between consumer and brand, making your marketing feel more personal and approachable.

CapCut Commerce Pro allows you to seamlessly scale this process across different platforms, saving you time while maintaining consistency in your branding. Plus, with the ability to track how well your avatar-based content performs, you can continually refine your approach to maximize engagement and conversion rates.





Using AI Avatars in eCommerce Marketing

For eCommerce entrepreneurs, AI avatars are a game-changer. They offer the ability to create a relatable brand representative without the need for hiring actors or investing in complex animations. These avatars can be used across various marketing channels—from social media ads to website tutorials—creating a unified, professional, and engaging presence for your brand.

Incorporating text-to-speech technology makes your digital avatar even more versatile. With multilingual support, you can easily reach international markets, ensuring your messaging is accessible to a broader audience. The AI avatar generator saves time, cuts costs, and helps personalize your eCommerce marketing efforts, which can lead to higher engagement and increased sales.





Start Building Your Avatar Today

If you’re new to creating digital avatars, CapCut Commerce Pro makes the process approachable and efficient. Its diverse customization options mean you don’t have to be a design expert to create an avatar that connects with your audience on a personal level. From realistic facial movements to authentic-sounding voices, its AI avatar generator provides all the tools you need to take your eCommerce marketing to the next level.

By harnessing this technology, you can better represent your target audience, build trust, and ultimately drive more sales for your business. The key to modern marketing is personalization, and with CapCut Commerce Pro, you can achieve just that—as soon as you’re ready.