Top 5 Popular Types of Business Videos - Comprehensive Guide

Learn how to make a highly engaging business video. Inspire your work with popular video formats, and use our advanced end-to-end creation hub to level up your game.

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business video
CapCut Commerce
CapCut Commerce07/18/2024
0 min(s)

To all e-commerce sites, making business videos is an important marketing strategy for all channels. From your new product launching campaign to your new brand introduction, all are solved in a compelling and captivating business-centered video. Want to upscale your business sales with these powerful media kits? Discover this article to find your answer! Let's get started!

Table of content

Business clips are vital in any marketing or communication strategy of commerce sites. That's why content creators show their fullest creativity in this type of clip with different popular formats. Here are some examples:

  1. Product explainer video: Explain how to use your products with simple steps and guides. With this format of business clip, you can keep the audience amazed by your product's unique selling points and be informed with a concise tutorial.
  2. Promotional video: Another hot type of product clip is promotional clips. These videos are full of branding materials, from colors and slogans to product visuals, to help you increase your business visibility.
  3. Company introduction video: Some creators choose a normal path for business videos through company introduction footage. This is ideal when your business is new and has something special for customers.
  4. Behind-the-scenes video: Want to add a surprising touch to your business-oriented video? Consider making behind-the-scenes footage. Illustrate how you start your business or how you ideate for your new product to capture a sense of inspiration.
  5. Testimonial video: Raise your brand credibility with testimonial clips. These business clips provide a brief overview of customers' viewpoints on your products.
  6. 
    Popular Types of Business Videos

Do these types of business clips power your creativity? Look for an all-in-one tool for video making business. CapCut Commerce Pro is here to lend you a hand! Let's explore together!

An all-in-one video editor for business: CapCut Commerce Pro

CapCut Commerce Pro is an all-inclusive and tailor-made content creation hub for e-commerce sites and can potentially be a powerful business clip maker. Enjoy an end-to-end business content strategy through all stages, from uploading materials, generating business-tailored videos, scheduling publishing time on social media, and tracking data for performance. CapCut Commerce Pro has you covered. Explore its benefits below:

  • Generate marketing videos for business in one click
  • Enjoy making your business video in one click with AI power from CapCut Commerce Pro. All you need to do is upload your materials for video generation from URL, product library, or manually. This is best for content creators who want to save time brainstorming business clip ideas or making various video drafts.
  • 
    Generate business video
  • AI batch video editing business for social media channels
  • CapCut Commerce Pro offers the AI-powered smart resize to optimize your online presence. Craft multiple social-ready videos for TikTok, Facebook, or Instagram from only one source. You are only one click away from an effective social distribution strategy for your clips.
  • 
    Bulk resize for social channels
  • AI-generated product video introduction for your business
  • Want to make an engaging business introduction? Say hello to the AI generative prompt for the business script to bring your promotional materials to the next level. Make a video hook introduction or craft a captivating business slogan. All in one space.
  • 
    Generate video script
  • Free copyrighted commercial business video templates
  • CapCut Commerce Pro provides massive collections of premade business clip templates. Save time for video creation when you meet a strict marketing deadline, or get an inspirational touch for your well-tailored and unique videos from these high-quality sources.
  • 
    Video templates
  • Free cloud space for storing business videos and materials
  • Use the free cloud space at CapCut Commerce Pro to store all your business materials. You can upload bulk product files from CSV or Shopify or manually submit the form. Customize your cloud space with available options, from modifying to deleting, for effective data management and team cloud collaboration.
  • 
    Project space

How to create a business video at CapCut Commerce Pro

Ready to unlock your business-oriented video editing game with CapCut Commerce Pro? Follow the hassle-free guide below:

    Step
  1. Sign up to CapCut Commerce Pro
  2. Choose the button above to sign up for a CapCut Commerce Pro account. You are navigated to the main editing interface after creating your CapCut account using different methods, such as Gmail or your TikTok account. Here, generate your business video using three available methods.
  3. *No credit card required
  4. 
    Generate video with three methods
  5. Step
  6. Craft your business video with AI powers
  7. If you want a fast solution to make your business-oriented clips, follow this URL business-oriented video editing. At the main homepage, upload your product link and click on "Generate." When you arrive at the "Generating marketing videos" interface, customize your video with "Product name" and "Highlight your product's features." You can tailor your video's quality by providing more photos and videos.
  8. 
    Generate business video through URL
  9. Step
  10. Advanced settings for AI business clips
  11. Select "Settings" to customize your video voices, scripts, and avatars. The pop-up advanced settings window will appear. Tailor your video settings with different options for "Duration," "Aspect ratio," and "Language." Create a script for your video by choosing "Script" for the auto script. Enjoy the smart match feature for "Avatar" and "Voice."
  12. 
    Advanced settings for AI business clips
  13. Step
  14. Export your business clip and track data

Once you have chosen your business-oriented video, choose the scissor button "Edit more" to tailor your business clip further. Feel free to level up your videos for business with magical and AI-powered features from CapCut Online.


Edit more

CapCut Online offers massive collections of video filters, effects, and AI-powered tools, like auto-captions or auto-adjust, to spice up your content.


CapCut Online video editor’s editing interface

Make everything ready, and choose "Export" to get your video shared on your preferred social platform.

Afterward, you can return to Commerce Pro to automatically track your video performance with up-to-date metrics in the "Data analytics" category.


Data analytics

Tips for making business videos for skyrocketing sales

Are you stuck with optimizing your business clips to increase sales? Produce hundreds of branding materials online but see no improvement in viewer engagement. Whatever your problems are, follow these tips below to optimize your content further:

  1. Define your target customers
  2. First things first. Understand who your customers are and what their interests are. You must tailor your video content to match your customer needs and paint points. For example, a minimal-style fashion brand on commerce channels should target elegant ladies, making chic and classic business videos.
  3. Create a clear storyboard and content outline
  4. Nobody hates a story, especially when they devote their precious moments to watching your video. Spend time to craft an engaging storyboard for your branding videos. You should ensure that your video storyline is tailored to your targeted customers and resonates with your brand purposes.
  5. Choose the right video format
  6. Pick the right format with specific aspect ratios for different social channels. Following this rule, the social platform can help distribute your content more effectively, optimizing your video online presence. One helpful tip for you here is to choose a video editing tool with a smart resize feature to help you make social-ready videos on different platforms in one click, like CapCut Commerce Pro.
  7. Include branding elements

Reinforce your business clip with branding elements, such as logos, taglines, or colors. This is best to help you have a memorable recognition in customers' hearts.

Business clip editor for all your common needs

CapCut Commerce Pro is a versatile business business video editor that meets common needs. There are various interesting features available to help you optimize your engaging marketing strategy:

  1. One-click scheduling and publishing business clips on social channels
  2. As a social creator, you may recognize that time affects your video engagement drastically. That's why choosing a wise time to publish your content is more important than ever. At CapCut Commerce Pro, schedule your business clips to publish on social platforms like TikTok in one click. Plan everything to optimize your video engagement.
  3. 
    Schedule your video publishing time
  4. Comprehensive and efficient AI data tracking for business clips
  5. Enjoy an end-to-end content creation solution at CapCut Commerce Pro with an AI-powered data analytics feature. Improve your video quality and content with real-time metrics available at this editor, such as likes, shares, or engagement. All in one space.

Conclusion

Business video is a vital and potential marketing strategy for optimizing your brand growth, from increasing brand visibility to driving sales growth. Inspire your works with popular business-oriented videos, such as product explanations, promotions, company introductions, testimonials, or even behind-the-scenes. CapCut Commerce Pro is your end-to-end content creation hub with magical and all-in-one features if you are looking for a powerful video creator. All are covered, from generating marketing in one click with different methods, smartly resizing your video for bulk social-ready content, and tracking your video performance with real-time data. Sign up to CapCut Commerce Pro today and elevate your content strategy to the best!

FAQs

  1. How to make a business video?
  2. With CapCut Commerce Pro, there are only three steps to making a successful and highly engaged business-oriented clip. All are available, from signing up for your CapCut Commerce Pro account, generating your video using three available methods, and refining your video with magical features for exporting. You can also experience effective data management and tracking with AI-driven product space and data analytics.
  3. Why do I need to make a business clip?
  4. A business clip can bring tremendous benefits to your brand, from increasing your business visibility and driving organic traffic to your e-commerce sites to boosting your business sales. You can tailor your business clips to different formats depending on your business objective. Further transform your video with diverse magical editing features at CapCut Commerce Pro, such as bulk resizing social-ready clips from only one source or AI-driven data analytics for better video engagement.
  5. How can video grow your business?
  6. Video is a popular media toolkit for helping you grow your brands, from increasing your traffic and optimizing your sales to simply raising your brand awareness. Are you looking for a video editing tool to make highly engaged videos for your business? Say hello to CapCut Commerce Pro. Generate marketing videos in one click with customized platforms and durations from free cloud storage. Schedule your video automatically during peak hours. Track video performance with real-time metrics. All are available.
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